Sainsbury Christmas ad

pagan queen · 13-11-2014, 12:43 PM

This sent shivers up my spine and brought a tear to my eye.

http://home.bt.com/video-01366208534...2014-Ad-vs.jpg

emma_mcraf · 13-11-2014, 01:09 PM

It's so poignant and emotional. I've just been studying a MOOC (Massive Open Online Course) on 'WW1 Trauma and Memory' with the Open University and it was a great reminder not just to remember the Glorious Dead but those who survived the war and were left with horrendous injuries and shell shock.
That advert definitely brought a tear to my eye too.

Tarzan · 13-11-2014, 07:25 PM

It made me cry! It's such a good advert. Really touching

Suze65 · 13-11-2014, 09:02 PM

Well done Sainsburys, by far better than all the others put together . I think they've got it right, very fitting, and done really well.

pagan queen · 14-11-2014, 11:46 AM

It is done well, there are no products forced on us and the simply "Sainsburys" at the end is subtle and understated.

Can't say I would have given him the whole bar of chocolate though.

crazy_sailor · 14-11-2014, 07:30 PM

I like it too but apparently there have been 240 complaints to the advertising standards agency.

http://www.dailymail.co.uk/news/arti...e-company.html

pagan queen · 14-11-2014, 07:58 PM

That's a real shame. If you read the comments below there are some from ex military saying they and facebook pages are supporting it.

becciwales · 14-11-2014, 10:23 PM

I thought it was very good. The thing is, they will never please everyone.
I agree, much better than the others put together x

sandy · 15-11-2014, 08:53 AM

Its a good ad, but at the end of the day its to get you to buy from Sainsburys. So it depends on which side of the fence you are sitting.

FLINTUS · 15-11-2014, 05:49 PM

I understand the idea, but it is factually incorrect to some extent, and I just don't like the whole idea of using the war for advertising-not that Sainsbury's are the only culprit, but I just feel it is a too sensitive issue to use for an advert, even if the chocolate bar profits itself are going to charity.

13-11-2014, 12:43 PM	#1
pagan queen Senior Member Adult Join Date: Jun 2010 Location: Kent Posts: 6,073	Sainsbury Christmas ad This sent shivers up my spine and brought a tear to my eye. http://home.bt.com/video-01366208534...2014-Ad-vs.jpg __________________ 1.0.1 TG Ibera 1.0.0 Chinese Frise dog 0.1.0 African Grey Parrot 0.1.0 Hahns Macaw 0.1.0 Pearly Conure 0.2.0 Guinea Pigs 0.2.0 Chickens 1.0.0 Bearded Dragon 7.4.0 Budgies 1.1.0 Cockatiels 1.3 Kids 1 Husband

13-11-2014, 01:09 PM	#2
emma_mcraf Senior Member Adult Join Date: Jul 2010 Location: Devon Posts: 11,365	It's so poignant and emotional. I've just been studying a MOOC (Massive Open Online Course) on 'WW1 Trauma and Memory' with the Open University and it was a great reminder not just to remember the Glorious Dead but those who survived the war and were left with horrendous injuries and shell shock. That advert definitely brought a tear to my eye too. __________________ Emma Testudo Hermanni 5.12.2:Theo, Tamara, Tabitha, Harriet, Isabelle, Clara, Oscar, Hugo, Oliver, Florence, Arabella, Esmé, Aurelia, Felicia, Claudia, Atticus, Celestia, Amaris, Tristan and Clementine Budgies: Jasper, Ivo, Otis, Henry, Louie and Luca Doggies: 1.1.0 Chester and Lottie

13-11-2014, 09:02 PM	#4
Suze65 Senior Member Adult Join Date: May 2012 Location: Wiltshire Posts: 6,769	Well done Sainsburys, by far better than all the others put together . I think they've got it right, very fitting, and done really well. __________________ Suze. 3 THB, Sammy, Jemima, & Phoebe 7 Marginated, Tabitha, Ptolome, Tatiana, Noah,Lottey, Lulu & Poppy 1 TGG (Emma) RIP Feb 2012

14-11-2014, 11:46 AM	#5
pagan queen Senior Member Adult Join Date: Jun 2010 Location: Kent Posts: 6,073	It is done well, there are no products forced on us and the simply "Sainsburys" at the end is subtle and understated. Can't say I would have given him the whole bar of chocolate though. __________________ 1.0.1 TG Ibera 1.0.0 Chinese Frise dog 0.1.0 African Grey Parrot 0.1.0 Hahns Macaw 0.1.0 Pearly Conure 0.2.0 Guinea Pigs 0.2.0 Chickens 1.0.0 Bearded Dragon 7.4.0 Budgies 1.1.0 Cockatiels 1.3 Kids 1 Husband

14-11-2014, 07:30 PM	#6
crazy_sailor Member Incubating Join Date: Jan 2013 Location: Hampshire Posts: 125	I like it too but apparently there have been 240 complaints to the advertising standards agency. http://www.dailymail.co.uk/news/arti...e-company.html __________________ Gaz _______________________________________________ 0.1.0 Human - 'The Boss' 1.0.0 Shih Tzu - Diesel 1.0.0 Hermann - Jenson 0.0.2 Musk Turtle - Scran & Spanner

13-11-2014, 07:25 PM	#3
Tarzan Junior Member Egg Join Date: Oct 2014 Posts: 23	It made me cry! It's such a good advert. Really touching

14-11-2014, 07:58 PM	#7
pagan queen Senior Member Adult Join Date: Jun 2010 Location: Kent Posts: 6,073	That's a real shame. If you read the comments below there are some from ex military saying they and facebook pages are supporting it. __________________ 1.0.1 TG Ibera 1.0.0 Chinese Frise dog 0.1.0 African Grey Parrot 0.1.0 Hahns Macaw 0.1.0 Pearly Conure 0.2.0 Guinea Pigs 0.2.0 Chickens 1.0.0 Bearded Dragon 7.4.0 Budgies 1.1.0 Cockatiels 1.3 Kids 1 Husband

14-11-2014, 10:23 PM	#8
becciwales Senior Member Adult Join Date: Jun 2013 Location: South Wales Posts: 3,438	I thought it was very good. The thing is, they will never please everyone. I agree, much better than the others put together x __________________ Becci 1:2:0 Testudo Hermanni Boettgeri - Darwin, Galileo, and Einstein. Archimedes (THB) RIP June, 2018

15-11-2014, 08:53 AM	#9
sandy Senior Member Adult Join Date: Jun 2006 Location: Kent UK Posts: 12,146	Its a good ad, but at the end of the day its to get you to buy from Sainsburys. So it depends on which side of the fence you are sitting. __________________ < > 60+, keeping ibera, graeca and box turtles \0/ /_\ http://groups.yahoo.com/groups/tortoisefriends

15-11-2014, 05:49 PM	#10
FLINTUS Member Juvenile Join Date: Feb 2012 Location: Wiltshire Posts: 960	I understand the idea, but it is factually incorrect to some extent, and I just don't like the whole idea of using the war for advertising-not that Sainsbury's are the only culprit, but I just feel it is a too sensitive issue to use for an advert, even if the chocolate bar profits itself are going to charity. __________________ 2.2 Red Foots 1.0 Golden Retriever 1.1 Lop-eared rabbits 1.2 Serrated/Forest Hingebacks Fish Snails-Achatina Fulica 'Jadatzi', Limicolaria Flammea, Limicolaria Numidica, Archachatina marginata suturalis, Achatina Tincta Jadatzi GALS for sale: http://www.shelledwarriors.co.uk/for...799#post610799

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